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Route every WhatsApp chat to the right agent

Stop losing leads in a shared queue. Auto-assign by team, skill, or availability, with bot handoffs that preserve full context.

Live routing6 agents online
Sales2

Rohan K.

Pricing · 20 seats

RS

Meera J.

Demo request

AV
Support3

Priya S.

Invoice mismatch

SN

+91 98765…

Order not received

SN
Priority1

Arjun V.

Platinum · escalation

RS
Available
RSAVSNPK
Load balanced automatically
First response

42s

Median across all queues today

Within SLA98%

Bot handed off to Riya

Tags and captured fields intact

What is WhatsApp agent routing?

Agent routing decides which teammate owns an incoming or escalated WhatsApp conversation. CampaignHQ supports auto-assign, team queues, and rules based on tags or intent.

Routing works with chatbots: bots qualify first, then pass structured context to humans.

  • Auto-assign

    New chats land with available agents.

  • Team queues

    Sales, support, and priority lanes.

  • Bot handoff

    Context travels with the assignment.

Shared queue chaos vs smart routing

Without rules, the fastest agent wins, not the right one.

Manual

First-come grabs chats

  • Sales and support compete
  • Uneven workload
  • Slow response on off-hours
  • Bots don't pass structured notes

CampaignHQ

Rules-based routing

  • Assign by team, tag, or skill
  • Balance open conversation load
  • Escalation paths from bots
  • SLA-friendly inbox metrics
  • Auto-assign
  • Team queues
  • Load balancing
  • Bot escalation
  • SLA tracking

From zero to live

Configure routing in four steps

No developers required. Connect your channels, configure in CampaignHQ, and go live with measurable customer journeys.

  1. Define teams

    Create sales, support, and priority queues.

  2. Set routing rules

    Map tags, keywords, and flow outcomes to teams.

  3. Enable round-robin

    Balance workload across available agents.

  4. Monitor handoffs

    Track bot-to-agent escalations and response SLAs.

Rules

Send chats where they belong

Map keywords, tags, or flow outcomes to the right team inbox.

  • Round-robin within a team
  • Priority queue for VIP tags
  • Fallback when agents offline
  • Reassign in one click
Routing rulesEvaluated top-down
  • 1Iftag is VIPPriority queue
  • 2Ifintent is billingSupport team
  • 3Ifbot outcome is qualifiedSales team
  • 4Iflanguage is HindiNorth zone
  • ElseRound-robin available agentsFallback when offline
Even distribution
  • Riya34%
  • Amit33%
  • Sana33%

No single inbox gets overloaded.

Reassigned in one click

Riya → Amit · history follows

Customer never repeats themselves

Routing scenarios

  • Sales vs support

    Intent from bot routes to correct department.

    Billing question → Support queue.

  • Regional teams

    Assign by language or territory tag.

    Hindi support, North zone.

Frequently asked questions

Common questions about agent routing on CampaignHQ.

Still have questions?

Yes. Configure assignment rules so new conversations distribute across available agents.

Yes. Bots can escalate to specific teams with tags and captured fields intact.

Pricing

WhatsApp + email plans that scale with your volume

Combo plans include your platform, contacts, and email sending credits. WhatsApp message usage is billed separately based on how much you send. Compare WhatsApp and combo tiers.

Still sending single-channel campaigns?

Your customers are on WhatsApp. It's time to build high-converting conversations where they already hang out.

15-minute walkthrough · no commitment

7-day free trial · no credit card required

Manage your WhatsApp team inbox on mobile

Download CampaignHQ on the App Store, WhatsApp team inbox app for iPhoneGet CampaignHQ on Google Play, WhatsApp team inbox app for Android