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Comparison

CampaignHQ vs Mailchimp

Mailchimp is a familiar choice for email-first marketing. CampaignHQ is built for teams that want WhatsApp, Email, and SMS together — with stronger WhatsApp depth, journeys, and managed or BYO sending.

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CampaignHQ vs Mailchimp — multi-channel engagement vs email-first marketing

Quick verdict

Who each platform is for

Choose Mailchimp if

  • Email newsletters and classic email automation are the main motion
  • WhatsApp is handled separately or not yet a priority
  • You want a well-known global email brand
CampaignHQ

Choose CampaignHQ if

  • You want WhatsApp, Email, and SMS in one customer database
  • You are building journeys, automation, and lifecycle engagement
  • You want managed sending or your own AWS/email infrastructure

Compare

Feature comparison

Swipe horizontally on mobile to see all columns.

Feature
CampaignHQ
Mailchimp
WhatsApp Business API
Core platform strength
Limited / add-on ecosystem
Email marketing
Built in
Core product
SMS marketing
Built in
Limited / not core
Cross-channel journeys
WhatsApp + Email + SMS together
Mailchimp-led workflows
Unified contact database
One database across channels
Email-centric
Email sending options
Managed credits or BYO AWS/email
Platform-managed sending
Published platform pricing
Yes — from ₹1,999/mo
Contact/subscriber-based tiers

Pricing

Pricing and commercial fit

Compare platform fees and what each product is optimized to solve — not just the lowest monthly line item.

Mailchimp

Subscriber-based email pricing with add-ons for SMS and integrations. WhatsApp is typically handled outside the core Mailchimp workflow.

CampaignHQ

Published platform pricing across three tracks. WhatsApp message usage is billed separately on all plans.

  • Email + WhatsApp (Combo)

    Unified automation · most popular

    from ₹2,999/mo

  • Email only

    Includes managed email credits or BYO infra

    from ₹1,999/mo

  • WhatsApp only

    Platform fee + per-message usage

    from ₹1,999/mo

Growth and Custom tiers, annual billing, and usage calculators are on the full pricing page.

See full pricing

Frequently asked questions

  • It depends. Mailchimp fits email-first marketing teams. CampaignHQ fits teams that want WhatsApp, Email, and SMS in one platform — especially when WhatsApp matters for conversion and retention.

Ready for more than Mailchimp's core strength?

See unified pricing for Email, WhatsApp, and Combo plans — or book a demo to map journeys across channels.

Book a demo View pricing